FOR IMMEDIATE RELEASE
CHARLOTTE, N.C. (March 9, 2010) – Charlotte STYLE Magazine announced today that the American Heart Association will be the 2010 beneficiary of the 25 Most Stylish Event Saturday, April 17, 2010 from 6 p.m. to 11 p.m. Charlotte STYLE Magazine will roll out the red carpet to host its Second Annual 25 Most Stylish event, celebrating the 25 Most Stylish People of Charlotte 2010. The event and fashion show will be hosted by the lavish Ballantyne Hotel & Lodge – all to benefit the American Heart Association.
This posh affair will recognize 25 individuals within the fashion, business and civic communities, and will also feature a “Go Red Celebrity Fashion Show,” where celebrities and media personalities, wearing signature red looks, will strut their stuff down the catwalk to raise money for the evening’s beneficiary, the American Heart Association. All proceeds from the celebrity fashion show will be donated to the association to help further its mission of building healthier lives.
“We appreciate the Charlotte STYLE choosing the American Heart Association as the beneficiary of this anticipated event. This is a wonderful opportunity to raise awareness of heart disease while having a good time for a great cause,” said Simone McDowell, Director of Marketing and Communications, American Heart Association.
This stylish event will feature fashion showcases by notable local designers and boutiques, and guests will enjoy delectable hors d’oeuvres prepared by the famous culinary team at the Ballantyne Hotel & Lodge. All attendees of this exclusive night of fashion and fundraising will receive the first-ever print issue of Charlotte STYLE Magazine, making this truly an event to remember.
“Our staff and readers alike love our Giving in STYLE initiative where we can use our time and talents to assist Charlotte area non-profits,” said STYLE’s Publisher Bridgette E. West. “We are elated that the Ballantyne Hotel & Lodge is hosting the event to help us raise money for the American Heart Association.”
Tickets for this spectacular charity event are on sale at www.CharlotteSTYLEMag.com .
Media personalities interested in being a part of the “Go Red Celebrity Fashion Show” should e-mail GoRed@CharlotteStyleMag.com for more info. Media interested in covering this event should e-mail Jameka@JSWMediaGroup.com
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About Charlotte STYLE Magazine
Charlotte STYLE Magazine highlights Charlotte’s presence in the fashion and lifestyle industry to readers
viewing the magazine in the Charlotte Region and around the world. We represent, embody and influence
Charlotte’s STYLE community. We are the voice of the stylish, sophisticated and informed.
www.CharlotteSTYLEMag.com.
About The American Heart Association
The American Heart Association is the largest voluntary health organization fighting heart disease, strok
and other cardiovascular diseases in communities across America. These diseases devastate millions of
Americans of all ages and cause nearly 950,000 deaths each year. To prevent, treat and defeat these
diseases, the association educates the public and health professionals, advocates for healthier
communities and funded $134 million in research last fiscal year.
About Ballantyne Hotel & Lodge
The Ballantyne Hotel & Lodge, a member of Starwood’s The Luxury Collection, is a Forbes Four-Star
and AAA Four-Diamond award-wining hotel located in Charlotte, NC. Featuring 214 elegant
guest rooms, The Ballantyne Hotel & Lodge also offers a four-bedroom Cottage and a Lodge group
retreat with 36 spacious guest rooms. Guests can enjoy meeting and event facilities, spa, fitness, indoor
and outdoor pools, golf, Dana Rader Golf School, tennis and dining at Gallery Restaurant. For the past
two years, The Ballantyne Hotel & Lodge has received the Tiffany Trophy, an annual award presented by
The Luxury Collection to the hotel or resort with the highest overall guest satisfaction score in North
America. The Ballantyne Hotel & Lodge ranked among the top business hotels in the U.S. and Canada in
Travel + Leisure’s World’s Best Business Hotels 2007 readers’ survey. The Ballantyne Hotel & Lodge is
owned by Bissell Companies. For information and reservations, please contact The Ballantyne Hotel &
Lodge toll-free at (866) 248-4824, or visit the website at www.theballantynehotel.com. Become a fan of
The Ballantyne Hotel & Lodge at www.facebook.com/ballantynehotel or follow The Ballantyne Hotel &
Lodge at www.twitter.com/ballantynehotel.
